Brand experience
Every meeting. Every interaction. Every material choice. Every pixel. Every movement and sound. Each and every decision we make. Everything designed, engineered and delivered.
It all plays a part in the experience we create – together. By carefully managing these interactions and the way we shape the Scania experience, we can influence our stakeholders' perceptions – which is essential for our brand image.
The Scania experience
There’s a certain feeling – whether behind the steering wheel, using an app, or speaking with an employee.
In every detail, there is purpose, passion and precision. Together, they create a premium experience that goes beyond the product, beyond the tangible. It’s what unites all of us who never compromise on quality or performance, and who have the drive to go further.
It’s an experience you can trust. An experience to be proud of. The Scania experience.
Experience hub
Visit the Scania Experience Hub to learn more about:
- the Scania experience
- how we deliver premium experiences the Scania way
- stories that inspire and resources that support your journey
Experience presentation
We’ve created this experience presentation to help spread the word about the Scania experience. Click to download it – use it as is, or copy slides into your own presentation to support the conversation.
PowerPoint presentation
Brand experience
Please log in with your Scania account to access the information on this page, or contact Scania Identity Helpdesk for support.