Media Portal

Media Portal

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Bringing our brand to life

Welcome to Scania Brand Portal. Here you will find everything you need to create a distinct, consistent and premium brand experience.

Brand elements

Scania’s brand identity toolbox includes all the brand elements you need to create the desired brand experience.


Use the guidelines when applying the brand elements in specific contexts and situations.

Brand strategy

The brand strategy consists of our single-brand strategy, the brand platform and our brand governance.


Using templates is the easiest way to achieve a uniform layout and to ensure a correct use of the logotype.


Need a hand?

Contact Scania Identity Helpdesk with any brand-related questions.